Wednesday, January 19, 2005


Media saturation

Jim Geraghty at NRO says that the right side media has room to grow, whereas the "MSM" left wing media has over-saturated their potential audience:

One would suspect — based on circulation figures and ratings, as well as voting trends — that the right-of-center alternative media has some room to grow, while the left-of-center audience has more media options than it can support indefinitely.

The mainstream media could attempt to expand its audience by reaching out to conservatives. But if you're sending a veteran political correspondent to Nebraska and Texas to cover the natives as if they were a bizarre and mysterious foreign culture like the Washington Post just did, then you have essentially written them off as potential readers.


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